Demand Distribution & Category-Level Analysis

• Analyze and model demand distribution across product categories and market segments

• Identify category-level patterns, bottlenecks, and growth opportunities. Set up of quarterly category deep-dive report and category demand dashboards

• (volume, growth rates, seasonality, conversion proxies)

• Supplier segmentation model + refresh cadence based on activity, demand, and buyer behavior

• Customer Retention & Performance Analytics

• Examine the key drivers of customer loyalty and repeat purchasing within the B2B environment

• Connect retention metrics with performance KPIs to highlight optimization potential based on Retention analysis model (cohorts, time-to-repeat, churn drivers)

• Develop data- supported hypotheses and recommendations to strengthen customer retention and improving customer lifecycle

Impact Assessment in the Marketplace Context

• Continuously monitor strategic initiatives and evaluate their measurable effects on marketplace development by performance dashboards including before/after comparisons and A/B analysis reports

• Identify new supplier opportunities and qualified leads by interpreting platform trends and behavioral interactions between buyers and suppliers

• Establish and operationalize target-group-specific KPIs, ensuring ongoing tracking and performance improvement across the marketplace

Buyer Insights & B2B Behavior Analysis

• Analyze search behavior and product category interactions, integrating trend observations with broader market developments. (e.g. Zero-result queries, demand vs. supply mismatch)

• Buyer decision journey mapping based on data (which interactions correlate with conversion or retention)

• Generate strategic insights for product, lead management, and customer experience teams to guide decision-making and prioritization

• The opportunity to actively shape the future of the online B2B business and build an European champion  
• You can expect an established traditional company with the advantages of a dynamic start-up culture: flat hierarchies, relaxed, informal atmosphere and a great team spirit  
• An agile and supportive environment where success is always a team effort  
• Benefit from our fitness cooperation with Urban Sports Club and train flexibly in over 7,500 studios across Germany
• Optimal work-life balance with 30 vacation days (plus Christmas Eve & New Year's Eve) and flexible working hours
• We believe in the best of both worlds: flexibility and collaboration. Thus, you'll enjoy the benefits of working from home while also experiencing the team spirit in our offices (approx. 50%)
• We promote your professional and personal skills with individual training opportunities (e.g. Visable Online-Academy & Trainings), regular feedback discussions and team-building measures  
• Take advantage of our “Workation” offer and work where others spend their holiday

Must-haves

•    Experience or strong understanding of B2B purchasing behavior and procurement processes

•    Strong analytical skills and experience working with large datasets

•    Excellent knowledge of SQL or comparable query languages for independent data extraction and analysis

•    Ability to translate complex datasets into clear, actionable insights

•    Structured, independent working style with strong attention to detail

•    Knowledge of business development or relevant experience in a manufacturing company

Nice-to-have

•    Experience in a B2B SaaS or marketplace environment

•    Familiarity with BI tools (e.g., Tableau, Power BI, Looker) and statistical analysis methods

•    Understanding of pricing, assortment, or demand optimization models